Baseline Project Plan Report Essay

1.0Introduction A.Project overview- Project scope: We will contract yearly with university to create wiring network of PCs in laboratory for students with 60 PCs and maintenance it during 5 year. Justification: we want to make the interface between students and staff and between the students themselves more easily and usefully. Recourse requirement: to make this network I need 60 computer, cables and switches, server for the internet tables and chare. Schedules: we must finish this network in 16 days. The problem: the data is difficult to transform between the staff and it is always redundant when it will be use and there is many resources (like printers, faxes †¦..) The environment: the university with student and staff have good experience in PCs and in the network The Constraints: can face us is the lab is so small to fit 60 PCs and the budget is very less than the cost. B.Recommendation- planning process is to buying all thing to make the network and built it in the lab and finally is to test this network and maybe to maintenance it in the future , so I recommend to make a very professional network with 60 high speed computers and with huge hard disk and with speed access to the Internet . 2.0System Description A.Alternatives- to solve the problem I face is to make a wiring network ,wireless network ,or to share the data by emails or easily with flash memory B.System description: wiring network: is network build in lab for university with cables and switches that receive data from any computer and maybe store it or transfer it to another computer, or receive a request for one of the recourses and then do it. 3.0Feasibility Assessment A.Economic Analysis- TANGIBLE BENEFIT WORKSHEET Year 1 through 5 1- Error reduction. 2- Increased speed of activity. 3- Improve the planning and services 4- Cost reduction 5- Other6,500 15,000 4,500 30,000 0 TOTAL tangible benefits56,000 B.Technical Analysis- C.Operational Analysis- This project is save time, make the data transfers faster than before and all features we put it is useful to solve this problem . D.Legal and contractual Analysis-just the related to departure web sites is legal and not all persons can use this lap. E.Political Analysis- there is an agreements between us so each girl must be agree on the work of other girls and there is an agreements between us and the university so must the responsible person for the project happy from our work F.Schedules, Timeline, Resource Analysis- The project finish on time and don’t late and the network ready to use. 4.0Management Issues A.Team Configuration and Management-We are a group of 5 girls one of us is a group leader and two is responsible for communication with the supplier and other for linking and building the network and one for software and all group do the maintenance if something wrong happen in the future B.Communication Plan- we make meeting approximately every 2 days and communicate with email also and some of them go to university also every 2 days to show them the work. C.Project Standard and Procedures- the organization evaluate us depend on our work that must be what the university want , the time of finish the project

Health Care Delivery System

The Health Care Delivery System: A Blueprint to Reform Meredith King Ledford Jeanne M. Lambrew David J. Rothman John D. Podesta Abstract This paper explores a published book of concern with the American health care systems and top three health care issues. It shows an overview and recommendations of our health care delivery systems and an overall blueprint for reform. Ledford and Lambrew offer recommendations to promote quality, efficiency, patient-centeredness, and other salient characteristics of a high performing health system.The blueprint is a vision of how different parts of the system should be structured and how they should function ( (Meredith King Ledford, Jeanne M. Lambrew, David J. Rothman, & John D. Podesta, 2008) The Health Care Delivery System: A Blueprint to Reform Medicare is one of a governments program that shows one of America’s biggest issues. An estimated 2. 3 trillion was spent on health care in the United States in 2007, and the cost of health care cont inues to grow at an astromical rate. (Ranawat) Growing concern about the rate of health care spending has forced policymakers to evaluate new cost control solutions.Increasing spending on Medicare has focused policymakers’ efforts to help control expenditures but it doesn’t help the underlying fundamental flaws. Decreasing reimbursements will likely prompt many physicians to reconsider their participation in the Medicare program (Ranawat). (Meredith King Ledford, Jeanne M. Lambrew, David J. Rothman, & John D. Podesta, 2008) Included some insights on provider payment incentives, one incentive would be to revamp the process for updating the relative value scale used in Medicare’s physician fee schedule so that the relative values more accurately reflect relative costs.Medicaid is a federal and state program that is funded by taxpayers’ income tax payments to the government’s general revenue. Medicaid is one of the largest items in the federal budget, and its cost is growing at a rapid and unsustainable rate. The federal costs of expansion in Medicaid will be about 100 billion annually by 2020. (Edwards, 2010) Federal debt is spiraling out of control, and federal health programs are one of the main reasons why. The cost of Medicaid has grown explosively.Researchers have shown that spending jumped from $118 billion in 2000 to $275 billion by 2010 (Budget of the U. S. Government, Fiscal year 2011 Washington Printing Office 2010. The Health Care Delivery System: A Blueprint to Reform Conclusion and Future Study In order to gain a complete understanding of the government payment programs and different issues we face in the United States, it would be necessary to conduct a study that examines all aspects of Medicare and Medicaid. This would include The Centers for Medicare & Medicaid Services (CMS) www. ms. hhs. gov, U. S. Census Bureau or The Official U. S. Government Web Site for people with Medicare (www. medicare. gov). Reference s Works Cited Edwards, C. (2010). Medicaid Reforms. Meredith King Ledford, M. , Jeanne M. Lambrew, P. , David J. Rothman, P. , & John D. Podesta, J. (2008). Government Payment Programs and Issues. In M. K. Ledford, & J. M. Lambrew, The Health Care Delivery System: A Blueprint for Reform (pp. 1-128). Center For American Progress. Ranawat, A. (n. d. ). Medicare. Issues of America.

Backsourcing Pain

When an individual from the United States nowadays calls the customer support center of a business organization, chances are the customer support representative is one who resides another country. Globalization has opened opportunities for businesses to outsource their IT and customer relations department to other countries, usually in Asia. Although offshore outsourcing is a relatively recent trend, companies outsourcing their IT needs to other countries in the United States have been going on for a very long time. Such was the case of JP Morgan Chase.This paper would provide a brief summary on the outsourcing venture with IBM in 2002 as well as the reasons for the premature termination of the venture between the two companies and whether the company’s decision was in full diligence in terms of the agreement between the two companies. It would also discuss the pros and cons of bringing back IT functions of JP Morgan Chase which were outsourced to IBM. Definition of Backsourci ng In order to full comprehend the decision of JP Morgan to backsource their IT functions, the definition and process of backsourcing should be first discussed.Companies have begun to look into outsourcing their Customer Relations and IT functions to other companies in order to acquire high quality services while cutting back expenses that the company would have to deal with if these were done in-house. However, once these operations are outsourced, it becomes more difficult to monitor the quality of service being provided. Because of this, many companies have decided to bring back these operations in-house through a process they have called â€Å"backsourcing† (Overby, 2005b; Tadelis, 2007).While this process may be the ideal choice for many companies who are unsatisfied with the services provided by the outsourcing company, many companies would rather choose to work thing out with the outsourcing companies as opposed to backsourcing the operations that have been originally outsourced because of the expenses that concur along with backsourcing so much so that out of the 70% of executives that have stated their disappointment in the quality of service being provided by outsourcing companies, only 25% of them have decided to backsource the operations that have been originally outsourced to other companies.These expenses include the reestablishment of all of its own systems, employees and operating procedures in order to realign these with the corporate structure and strategies of the company (Overby, 2005a). Backsourcing Endeavor of JP Morgan Chase Stephanie Overby’s (2005a) article â€Å"Outsourcing – and Backsourcing – at JP Morgan Chase† provides a look into the events surrounding the decision of the senior executives of JP Morgan Chase to outsource and ultimately backsource their IT functions to IBM.Since 2001, news started to circulate among the employees of JP Morgan Chase that the company was looking into outsourcing mo st of its IT functions to IBM. The venture was announced through a press release on December 20, 2002. The venture was to last seven years and had cost JP Morgan Chase $5 billion. In the contract between the two companies, IBM was to handle the data centers, helpdesks, distributed computing and data and voice networks of JP Morgan Chase. Thomas B.Ketchum stated in the press release that the venture would create an environment that will promote efficient growth of the company, acceleration of the innovation of the technology used of JP Morgan Chase, increase the service quality provided to the shareholders and customers of JP Morgan Chase and provide career opportunities for the employees of the IT department of JP Morgan Chase while reducing the expenses that the company would otherwise have to face (Overby, 2005a). Unfortunately, this was not the case.Many employees of JP Morgan Chase have stated that once the venture was underway, they had to first be re-interviewed by the executi ves of IBM for the same position that they were employed in prior to the outsourcing of the IT functions to IBM by JP Morgan Chase. Many of the employees have been laid off as a result. Those who were retained experienced salary cuts of as much as 20% (Overby, 2005a). On September 15, 2004, JP Morgan Chase had announced through a press release that they were prematurely ending their outsourcing venture with IBM.Austin Adams, CIO of JP Morgan Chase, stated in the press release that the decision was reached after the senior executives of the company believed that managing their own IT functions was the best options for the company in order to attain its long term goals since it would provide competitive advantages and more efficiency in the level of service being provided. Another reason for the decision was the completion of the merger between JP Morgan Chase and Bank One which was finalized on July 1, 2004.Because Bank One had previous experiences in backsourcing their own IT functi ons, the merger between Bank One and JP Morgan Chase would ensure a smoother backsourcing transition (Overby, 2005a). Diligence of JP Morgan Chase’s Backsourcing Just like all backsourcing projects of different companies, many analysts have viewed that the outsourcing and subsequent backsourcing of the company’s IT functions were both costly and challenging despite its senior executive being noted to state that the transitions were smooth.This was supported by the lack of diligence the senior executives placed on the morale and security of its employees as well as its selection of the outsourcing company (Overby, 2005a). In the past three years, IBM has made a mark in being an outsourcing company so much so that the company’s outsourcing activities, handled by IBM Global Services, was accountable in increasing IBM’s revenues from $36. 3 billion to $46. 2 billion between 2002 and 2004.During the time that JP Morgan Chase entered in an outsourcing venture w ith IBM, IBM has already been handling the outsourcing services of many multibillion dollar companies which included American Express, Deutsche Bank and Michelin. This impressive clientele would initially make any company looking into outsourcing their IT functions make IBM a viable choice (Overby, 2005a). However, the senior executives of JP Morgan Chase have failed to look more closely into the quality of service and performance provided by IBM to its outsourcing clients by doing more background research.Many financial experts including Schonenbach and Dane Anderson, program director of Meta Group, have actually noted that while IBM may continuously be catering to multibillion dollar companies, the most recent deals closed by the company have been significantly smaller and only lasting for a short period of time. This sudden shift on the contracts and deals closed by IBM resulted in the fact that multi-billion dollar deals are initially not lucrative on the part of the outsourcing companies.Hence, they would try to compensate for their losses by charging their clients for services which they would consider to be not included in the original contract signs. Oftentimes, the corporate clients would resist in paying for these added services and improvements in spite of them agreeing that these are necessary, severely hampering the IT functions needed by the corporate client (Overby, 2005a).Another shortcoming committed by JP Morgan Chase when deciding the outsourcing company they selected was to take into consideration of the experience of Bank One with IBM when they outsourced their IT functions that caused them to pull out their IT functions and return the operations in-house a few years prior to the completion of the merger between the two banks. In their experience, Bank One viewed that outsourcing their IT functions to IBM caused a stagnation of their entire IT staff.Once the venture between Bank One and IBM, the venture failed to meet the bank’s goa l to provide a competitive advantage as far as technology was concerned because the technology used was not updated during the venture and new projects were not looked into. Bank One also noticed that there were a number of things that were some things that were not accomplished as a result of the vagueness of the contract between the two companies. This provided a loophole for IBM to charge for services that were not previously done by the bank when the IT functions were still in-house.As a result, these additional services were not completed unless Bank One would pay more. One example of this was the need to add or remove user of a particular account, this would mean that the IT department would need to update all 1,500 servers being used by for the needs of the company manually. Although a Tivoli module was introduced that could allow the updating of the banks databases and servers faster and more efficiently, this was never implemented by IBM since Bank One refused to pay for th e additional costs that IBM was charging them for this module (Overby, 2005a).As a result of the failure of the executives of JP Morgan Chase to look more closely into these factors, the company not only experienced the same challenges that Bank One faced when it outsourced its IT functions to IBM, but also experienced a decrease in the morale of their employees as well as their level of trust towards the company. Employees no longer believe in anything that the senior executives would say or do (Overby, 2005a).Moreover, the executives failed to take into consideration the work and effort that would be needed in the backsourcing process. Jeff Kaplan, senior consultant with the Cutter Consortium’s Sourcing and Vendor Relationship Advisory Services and the managing director of ThinkStrategies, stated that there were seven steps that every company who is considering to backsource IT functions that have been outsourced to another company must take in order to ensure a smooth tran sition in bringing back the IT functions in-house.Among these steps, Kaplan mentioned that the company must first establish a schedule and plan for the backsourcing process which should include provisions in order to ensure that the outsourcing company would be able to support the client until such time that it is able to reassume complete control of its operations. The company must also be able to determine the staff rearrangement and responsibilities at the soonest possible time in order to minimize the decrease in the productivity and morale of the employees (Overby, 2005b).Unfortunately, this was not the case as clearly seen in the problems that JP Morgan Chase had to face during the backsourcing process. During the period when IBM handled the outsourced IT functions of JP Morgan Chase, employees were unable to get their jobs done because they did not feel that they were secure in their respective positions regardless on whether they were permanent employees of JP Morgan Chase o r contractual.Because they were unsure on whether they would be relocated to IBM, retained in JP Morgan Chase or laid off altogether, employees began to become hesitant in committing to new projects, resulting to JP Morgan Chase’s revenue to decline. More and more of the ongoing projects of JP Morgan had begun to also slow down in terms of its development and completion, causing an increase in the pent-up demands for IT services (Overby, 2005a). Things did not improve during when the backsourcing process was underway.JP Morgan Chase now had to reverse all the reorganization done in order to support its IT function. This caused disruptions in the normal operations of the company because both managers and staff members to re-establish the systems and operating procedures back into the company. On top of this, JP Morgan Chase had just completed a merger with Bank One. This resulted to a re-shuffling of the employees of the two companies based on the different staffing levels, cu rrent skills, budget and working assignments.In the end, more employees were laid off and more projects piled up (Overby, 2005b). Key Lessons from JP Morgan Chase’s Outsourcing Venture The decision to backsource or to switch vendors is becoming increasingly common as firms vie for ways to continue to IT costs and improve IT service levels (Whitten & Leidner, 2006). The outsourcing venture and subsequent backsourcing of the IT functions of JP Morgan Chase provides companies who are looking into outsourcing their own IT functions to other companies whether within the United States or overseas.While it is true that in the long run, outsourcing IT functions are able to minimize the expenses that a company would otherwise incur should the IT function remain in-house, companies should understand that these does not happen immediately. As such, executives of the company should first perform an operations audit and needs assessment in order to evaluate and weigh whether outsourcing t heir IT functions is indeed the most viable venture that the company should invest in. Indeed, deciding hastily on an outsourcing venture expected on instant improvements would lead to higher unit costs in the long run (Hummerston, 2007).Another lesson that could be gathered from the case of JP Morgan Chase is the amount of diligence that executives should put into with regard to the contract between the client and the outsourcing company in order to ensure that not only both parties would benefit from the venture, but would ensure that the client would be able to terminate the contract and regain control of the venture in the event that after careful evaluation, the outsourcing venture is not meeting up with the expectations of the client.While it can be assumed that JP Morgan Chase had ensured that there were such provisions allocated in the contract that they have signed with IBM regarding their outsourcing venture, the experiences and challenges JP Morgan Chase had to overcome d uring the short period of time that IBM handled its IT responsibilities.Aside from experiencing similar instances that had occurred with Bank One, many employees of JP Morgan Chase have stated that the situation between JP Morgan Chase and IBM was so dire that even the most trivial everyday activities were not accomplished because of contract obligations, which included the restocking of office supplies that are needed such as batteries for pagers, and reams of bond paper (Overby, 2005a; Overby 2005b).Ironically, the best time to think about backsourcing a company’s IT function is during the period when the company is just considering in outsourcing its IT functions. The reason for this is for the company to ensure that the expenses and the time to be allotted in both the outsourcing and backsourcing would not have an adverse effect not just on the morale and level of trust the employees of the company have, but also the overall productivity and financial standing of the comp any (Overby, 2005b).

Sustainability Corporate Social Responsibility Report for a person who Assignment

Sustainability Corporate Social Responsibility Report for a person who wants to invest in a business - Assignment Example Large companies are dedicating real time and cash to programs geared towards environmental sustainability, alternative clean sources of energy and a variety of social welfare projects that benefit customers, employees and the community at large. The corporate social responsibility is a self-regulatory mechanism that has been incorporated in modern businesses. Critics suggest that corporate social responsibility diverts the attention of businesses from economic duty, while the proponents claim that companies benefit in terms of profit in the long run. However, research has indicated that corporate social responsibility has had a neutral effect on financial outcomes (Kao 2010). The management and coordination of social, environmental and financial obligations such that there is responsible, ethical and progressive success is referred to as corporate sustainability. Environmental, social and economic expectations are regarded as the major cornerstones of sustainability. Traditionally corporate cultures, social and environmental issues were considered to interfere with financial objectives. However, this has evolved over time and today there is harmony among the four. In order to invest wisely in a certain corporation, it is critical to analyze the corporate social responsibility and sustainability of the business (Kao 2010). Let us consider the case of a multi-national corporation known as Adidas. This corporation creates and produces sporting equipment’s like shoes and jerseys. It is the multinational for the Adidas Corporation and it is based in Bavaria, Germany. (Borowski 2013) By holding, it means the company owns other companies’ major stock and does not produce the goods or services, instead, its role is to own shares of other companies to form a group. The Adidas Group comprises of the following companies; Reebok sportswear, Adidas Golf that consists Ashworth, Rockport and a

The Bullock Gold Mining and a Job at East Coast Yachts Essay

The Bullock Gold Mining and a Job at East Coast Yachts - Essay Example atio. This shows that the firm has less liquidity compared to the industry. Current ratio is greater than the lower quartile this implies that there exist other firms with less liquidity within the industry (Ehrhardt & Eugene, 91). The firm may posses more expected cash flows, or easier means to short-term debt. The turnover ratios appear to be greater compared to the industry median actually all are greater than the upper quartile. This implies that the firm utilizes its assets efficiently to generate sales. The financial leverage ratios appear to be lower than the industry median but higher than the lower quartile. ... East Coast Yachts’ has a satisfactory performance, although attention is needed in the liquidity ratios. c) Creating Inventory Ratio Inventory to current liabilities ratio East Coast Yachts is lower, the current ratio is lower, but the quick ratio is higher in comparison to the industry median. This means that East Coast Yachts has few stock to current liabilities compared to the industry median (Ehrhardt & Eugene, 92). Since the cash ratio is less compared to the industry median, East Coast Yachts has fewer stock compared to the industry median, but more accounts receivable. d)Interpretation of the Ratios Current ratio: Good (Well managed current accounts.) Bad (Liquidity issues) Quick ratio: Good (Well managed current accounts.) Bad (Liquidity issues) Total asset turnover: Good (Well utilized assets.) Bad (Old and depreciated assets) Inventory turnover: Good (Well managed inventory) Bad (Inventory shortages) Receivables turnover: Good (Well collected receivables) Bad (Strict credit terms) Total debt ratio: Good (Hard to get credit issues) Bad (Increase shareholder returns) Debt equity Ratio: Good (Hard to get credit issues) Bad (Increase shareholders equity) Equity multiplier: Good (Hard to get credit issues) Bad (Increase shareholders equity) Interest coverage: Good (Hard to get CREDIT ISSUES) Bad (Increase shareholders equity) Profit margin: Good (Good performance) (Bad: Good cost control) Question 3 a)Internal growth rate, ROE = (Net income)/(Total equity) = $12,562,200/$ 55,341,000 = 0.2270 or 22.70% b (Addition to Retained earnings)/(Net income) = $5,024,800/$12,562,200 = 0.40 or 40% Sustainable growth rate = (ROE ? b)/(1-(ROE ? b)) = (0.2270 ? 0.40)/(1-(0.2270 ? 0.40)) = 0.0999 or 9.99% Income Statement Sales

Diverse Effects Of Smoking Research Paper Example | Topics and Well Written Essays - 500 words

Diverse Effects Of Smoking - Research Paper Example The administration has undertaken research on the sound mechanism to convince the students of the benefits of quitting or abstaining from smoking. Critical evaluation of costs associated with smoking in the wider society shows the significant loss. SCSU shows concern for the welfare of the society by taking the lead in addressing such contentious health issue. The student community is considered influential in boosting the campaign due to their high rate of interaction and potential to initiate the revolution. It is in the interest of the students to promote the campaign against the vice and enhance the functionality of the ban. Besides banning, the smokers can be made to see sense through insightful debate among students. The institution has factual evidence in support of its decision to effect a ban on smoking. The learning institutions should be at the center of championing for better health. In this respect, smoking in the school poses a significant health risk to the smokers and the non-smokers. These consequences are multidimensional. The resultant health conditions from smoking are an additional medical cost to the society. Besides, there is the likelihood of deterioration in physical and mental health which translates to poor performance in school. The central concern of the university for imposing the ban revolves around saving. The cost of cigarettes is high and affects the students’ financial positions significantly. SCSU has set a schedule on how to effect the ban and wrap it up with the intensive anti-smoking campaign in school. The schedule takes spectrum plan which will involve first, second, third and last to fine-tune the entire work.

Japan Airlines Flight 123 Essay Example | Topics and Well Written Essays - 1250 words

Japan Airlines Flight 123 - Essay Example This report stresses that the investigations into the accident by the Aircraft Accident Investigation Commission pointed out to the fact that the accident was largely as a result of structural and mechanical factors. As has been mentioned, Japan Airlines Flight 123 had been involved in a tailstrike incident in 1978 at Osaka International Airport, and the accident damaged its rear pressure bulkhead. Several recommendations were made after the conclusion of the investigation of Japan Airlines Flight 123 accident. Airport, and as a result, it damaged its rear pressure bulkhead. This paper makes a conclusion that which is the worst single-aircraft accident ever. The Commission made a number of findings. The first one is the fact that the aircraft that was involved in this accident had been involved in an airstrike incident on 2 June 1978 at Osaka International Airport, and as a result, it damaged its rear pressure bulkhead. Secondly, it found that the subsequent bulkhead’s repair was not done in accordance to approved repair methods that have been recommended by Boeing. The recommendations of the investigation board were followed. This is demonstrated highly by in-service maintenance programs designed properly in Japan and across the world. In addition, reduced number of accidents from similar cause as of Japan Airlines Flight is a testimony that the recommendations were followed

Black studies 1019--opinion paper--choosing two topics and describing Essay

Black studies 1019--opinion paper--choosing two topics and describing their ideas and how they affected african americans in the - Essay Example as he develops them from Gandhi’s influence. The influence of Marcus Garvey on Malcolm X can be seen when he states: "The American black man should be focusing his every effort toward building his own businesses, and decent homes for himself. As other ethnic groups have done, let the black people, wherever possible, patronize their own kind, and start in those ways to build up the black race's ability to do for itself. That's the only way the American black man is ever going to get respect. One thing the white man never can give the black man is self-respect! The black man never can be become independent and recognized as a human being who is truly equal with other human beings until he has what they have, and until he is doing for himself what others are doing for themselves. The black man in the ghettoes, for instance, has to start self-correcting his own material, moral and spiritual defects and evils. The black man needs to start his own program to get rid of drunkenness, drug addiction, prostitution.

Steve jobs and his leadership Essay Example | Topics and Well Written Essays - 500 words

Steve jobs and his leadership - Essay Example Being an undergraduate and a college drop-out, he has managed to bring out the best in him and has made it to the top. His persistence, dedication and thirst for knowledge, just to name a few, are the ones that brought him to where he is now. Being a leader in innovation, his hunger for new ideas and turning them into reality is one of the so many reasons he has made a great legacy to leave to us. Not that I don’t like to finish my schooling and follow his footsteps, I admire his dedication and persistence that would eventually lead me to some place that would give me an attractive view as I look back. Knowing that my heart and instincts will eventually lead me to a moment when I will be able to connect all the dots and see that I have gone through a wonderful life, as Jobs said in his 2009 speech to the graduates of Stanford. http://www.ted.com/talks/steve_jobs_how_to_live_before_you_die.html Name 3 I may be sure now of what I would like to be in the future, but in case thing s don’t turn out as expected, just like with his exit with Apple 26 years ago, I would like to have his never-ending will to go through all unseen hurdles in life and succeed. One of my values in life is I’d like to become the catalyst of change I wish to see.

The Shape of a Hydrograph Essay Example for Free

The Shape of a Hydrograph Essay The shape of the hydrograph varies according to a number of controlling factors in the drainage basin A number of factors (known as drainage basin controls) influence the way in which a river responds to precipitation and have an effect on the shape of the hydrograph. The size, shape and relief of the basin are important controls. Water takes longer to reach the trunk stream in a large, round basin than in does in a small, narrow one Where gradients are steep, water runs off faster, reaches the river more quickly and causes a steep rising limb. Prolonged heavy rain causes more overland flow than light drizzly rain. Different river catchments produce different shapes of hydrograph. A flashy hydrograph has a short lag time, high peak discharge, and steep rising and falling limbs; a damped hydrograph is the opposite. Urban development is likely to make a river catchment more flashy and prone to flooding, because of rapid runoff from impermeable tarmac surfaces into streams. Hello MAtthew The shape of a hydrograph changes according to a number of controlling factors in the drainage basin. An example is if there is a steeper gradient on the surface at which the water is running of it means that the water runs off faster and eaches the river quicker and causes a steep rise on the graph like on the Hydrograph of River Secton there is lots of discharge, compared to the River Dorth hydrograph at which the slope on the graph is shallower meaning that the surface is gentler. Also areas of permeable rocks and soil allow more infiltration to and so there is less surface runoff which means that the shape of the graph may change. The climate may change the shape of the graph as there is more likely to be more rainfall in winter than in the summer so the shape will be slightly different

The E-Health Consumer

The E-Health Consumer Wilkins (1999, p. 30) summarizes the E-health consumer when he states that: In this new era of consumerism in health care, consumers are going to take ownership of in-formation about themselves and demand value in exchange for it, such as better clinical out-comes and better service. The concept of the information-empowered consumer is growing rapidly, and the days in which only certain â€Å"qualified† medical professionals create and dis-seminate medical information are receding. Consumers seeking information about health-related information have more options today than they had in the past .Available technology provides consumers with more outlets to seek information with a sense of empowerment. . The internet is a source of easy and quick access to information including health information. The internet has reinvented the way consumers search for information and has influenced decision making process especially in the health care industry. In general, health care-related information seekers can be motivated in several ways. (Williams et al. (2003) highlights that people might be searching for information as a healthcare professional, as a consumer trying to diagnosis his illness or as a patient to complement information from a doctor or for general interest browsing. Several studies indicate that the search for health information online is increasing (Ahmann, 2000; Wilkins, 1999; Natesan, 2005). Consumers are accessing health-related web sites in growing numbers and finding information that were once protected. Larson et al. (2004) however claims that co online information search is perceived as being more risky than other channels of information by consumers (Larson et al., 2004). Moreover Tan-Torres ( 2000) points out that the inconsistency in the quality of e-health information is a matter of concern as there is an increasing number of websites which offer a large variety of information. Therefore the consumer should be sceptical about all web sites, they should look for code of conduct labels or other quality labels that may communicate whether a site is reputable and should remember to communicate with doctors or medical professionals openly about web site usage as a means of obtaining health care information. 2.08 â€Å"Will you adopt online procurement of Medication?† – Role of cognitive factors Consumers’ self-awareness underlies their rational planning of future purchase behaviours relative to perceived consequences. The application of socio-cognitive factors to consumers’ proclivity toward (or aversion to) Internet exchange processes is evidenced across a host of effects applications in the social sciences literature. In addition to cognitive and personality variables that have been explored as predictors of online behaviour such as neuroticism, locus of control, shyness, extroversion, and risk-aversion(Amichai-Hamburger Ben-Artzi, 2000;AmichaiHamburger,Wainapel, Fox, 2002; Chak Leung, 2004; Gupta, Su, Walter, 2004) , there are other important cognitive factors, such as self-efficacy and objectivism, that influence consumers’ pharmaceutical procurement decisions via the Internet. 2.8.1 Impact of Self –Regulation on the procurement of medication online. Self-regulation is considered as an internal control mechanism that regulates individuals’ behaviours (Bandura, 1986). Social cognitive theory posits that these internal control mechanisms influence both attitudes and behaviours. Higgins (1998) suggested that individuals with a promotion focus are more motivated by the benefits that will accrue to them by taking actions, whereas people who are prevention focused will place more importance on safety. Promotion focused individuals use â€Å"eager strategies,† whereas those with prevention focus prefer â€Å"vigilant strategies† (Crowe Higgins, 1997). Online shopping has been associated with the prevention focus in individuals because of the security concerns and inherent risks (Miyazaki Fernandez, 2001; Fennis, Kerkhof, van Noort, 2006; van Noort, Kerkhof, Fennis, 2007). Moreover, Higgins (1998) stated that while self-regulation is not an inherent individual difference factor, it may still manifest differences across individuals. Online shopping has been associated with the prevention focus in individuals because of the security concerns and inherent risks (Miyazaki Fernandez, 2001; Fennis, Kerkhof, van Noort, 2006; van Noort, Kerkhof, Fennis, 2007). However in the case of shopping pharmaceuticals online it might not be similar. In the case of purchasing medications online from illegitimate Web pharmacies, consumers are voluntarily engaging in several potentially risk-laden decisions such as fear associated with online acquisition, uncertainty related to suppliers’ integrity and product quality and the qualms linked to self–initiated rather than physician mediated health care decisions. Online shopping is often associated with convenience, but this may not be the principal consideration in the case of self-initiated purchase of medication from online pharmacies. The predominant motivating factors in online pharmaceutical procurement are cost reduction for medications and obtaining medications that are not easily accessible through brick-and-mortar retail pharmacy channels. Thus, it may be speculated that consumers are acting with a promotion focus rather than a prevention focus. According to regulatory focus theory (Higgins, 1998; Crowe Higgins, 1997; Zhou Pham, 2004), promotion focus is associated with the willingness to engage in risk-laden behaviours for specific goal attainment. 2.8.2 Health Value its impact on online Procurement of medication. Health value has often been investigated as a moderator as well as an antecedent of health-related behavior (Jayanti Burns, 1998; Ugland, 1989; Tapler, 1996; Lau, Hartman, Ware, 1986). It is an individual’s assessment of the value of engaging in health-related behavior (Jayanti Burns, 1998). According to Rotter (1954), people who believe concurrently that they have control over their health and that they value their health are more likely to engage in health related behaviour than their contemporaries who do not. Higgins (2002) points out that promotion-focused decision maker will consider promotion relevant value dimensions as more important, and vice versa in the case of prevention-focused decision makers. This means that the promotion-relevant aspects such as staying healthy will be considered in the decision to purchase from online pharmacies by promotion-focused consumers. On the other hand, prevention-focused consumers are more likely to focus on the negative aspects of the action (e.g., counterfeit drugs, reactions with other medications, lack of support of a doctor). 2.8.3 Self Efficacy its impact on online procurement of medication Self-efficacy has been found to be a consistent predictor of health behaviour by many researchers (Tapler, 1996; Janz Becker, 1984; Strecher et al., 1986; Block Keller, 1997; Jayanti Burns, 1998). However, its application has been limited to specific health conditions or diseases, and it has rarely been applied to a field such as online procurement of medications. An individual’s promotion focus has been related to the higher self-efficacy associated with health behaviours by previous researchers (e.g., Keller, 2006).This means that consumers high in self-efficacy are willing to engage even in risky and new alternatives to achieve their objectives (Keller, 2006; Crowe Higgins, 1997).Thus, with reference to regulatory focus theory, one can argue that self-efficacious individuals will have a higher propensity to procure medications from online pharmacies as compared to the prevention-focused, low-self-efficacy group. Further, it has been argued that self-efficacy beliefs influence consumers’ choice behaviours (Bandura, 1986; Litt, 1988; Bagozzi, 1993), especially in challenging situations. These situations that call for self-driven coping may compel consumers to find ways and means to cope with the challenge, encouraging them to take actions that may even be perceived to be more risky. Rising costs and difficulties involved in procuring many medications through traditional channels of distribution present today’s health care consumers with such challenging situations. Online procurement of medication is seen by consumers as a self-driven coping strategy aimed at cost containment and waiting-time reduction (for doctors’ prescriptions) (Erdem Chandra, 2003). However, safety, ethical, and legal concerns associated with the online procurement of medications suggests that a consumer with low self-efficacy may be less willing to purchase medications online compared to those posses sing high levels of self-efficacy 2.8.4 Health Locus of Control its impact on the procurement of online medication. Health locus of control refers to the perception of controllability in health-related situations. Since perceived control has been found to influence behaviour (Skinner, 1996; Sprott, Brumbaugh, Miyazaki, 2001), it is important to understand how health locus of control would influence consumer behaviour related to procuring medications online (i.e., channel choice). Wallston, Wallston, and DeVellis (1978) conceptualized it as a three dimensional construct consisting of internal, powerful others, and chance dimensions. These three dimensions are distinguished from each other based on who the person ascribes the responsibility for his/her health to. If he/she believes that his/her own actions dictate his/her health, the person is considered to have a high internal health locus of control. Similarly, the person who believes his/her health to be dependent on a powerful other, such as a physician, will be high in powerful others health locus of control. The belief that health results by chance is categorized as chance health locus of control. Rotter (1975) stated that the three dimensions of health locus of control can be categorized based on their internal or external orientations. According to Rotter (1975), the three dimensions of health locus of control can be categorized based on their internal or external orientations. The categorizations of individuals into internals and externals is based on whether they perceive that the results (of their behaviours) are dependent on themselves (internal locus of control) or outside their control (external locus of control) (Rotter,1966; Strickland, 1978; Norman Bennett, 1996; Armitage, 2003; Wallston, Wallston, DeVellis, 1978). According to Rajasree and Lou E.( 2009) online procurement of medications, due to its inherent risk content, may be a health behaviour that is likely to be avoided by consumers with external locus of control (i.e., powerful others health locus of control and chance health locus of control). If a person believes in the ability of a powerful other (e.g., his physician) to deal with the problem (illness), she/he is likely to rely on the physician’s advice rather than procure medications online by her/himself. Similarly, consumers with high chance health locus of control are less likely to try their luck by buying from unknown sources. Health locus of control is just a domain specific form of control. Therefore, it can be speculated that consumers high in internal health locus of control will seek to buy online, as it gives them more control over their purchases. These control factors include cost savings, expansive product choice, and even additional medication accessibility. In accord with regulatory focus theory, consumers with internal locus of control (i.e., promotion-focused individuals) are willing to take risks and try new options to achieve their goals of obtaining medication that will alleviate their problems. 2.8.5 Objectivism its impact on the procurement of online medication According to Leary et al. (1986), objectivism is the â€Å"tendency to base one’s judgments and beliefs on empirical information and rational considerations† (p. 36). Individuals who are objective in nature will place more emphasis on information obtained from empirical supports during decision making. Regulatory focus theory suggests that prevention-focused individuals are more concerned with security, safety, and protection in general (Higgins, 1998; Higgins Spiegel, 2004). Pham and Avnet (2004) assert that promotion-focused individuals rely more on affective information rather than objective information. Thus, it can also be argued that since objectivism is more associated with prevention focus rather than promotion focus, objective consumers may stay away from online procurement of drugs. 2.8.6 Gender, Income, Educational Status and Insurance Status impact on online medication procurement Many studies have identified the gender differences that exist in health care consumption behaviors (e.g., Conner Norman, 1996; Stelmach et al., 2004; Green Pope, 1999). These studies find women to be more proactive in seeking health care services and to be more involved in health-related behaviors. On the other hand, online shopping literature finds men to have a greater propensity to shop online than women (Otnes McGrath, 2001; Shim, Eastlick, Lotz, 2000; Briones, 1998; Rajamma Neeley, 2005). Garbarino and Strahilevitz (2004) stated that one reason for this difference could be the higher perception of risk associated with buying online among women Very few studies have examined the influence of income, educational status, or insurance status on the consumer’s propensity to procure medications online. One of the motivating factors for any consumer in procuring medications online is the lower cost. The conclusion from this argument is that lower-income consumers may prefer procuring medications online than their higher-income counterparts. However, it is to be noted here that the lower income consumers may not always have Internet access (Jump for Web Prescription Sales, 2004) and may not have the knowledge or familiarity with the different technologies involved to be successful Internet shoppers. Rajasree and Lou E. (2009) stated that in spite of the hypothesized differences across consumers with respect to their propensity to procure medications online based on income and level of education, no differences are expected based on consumers’ insurance coverage. Low-income consumers are less likely to have insurance coverage than higher income consumers. Consumers without insurance coverage are likely to abstain from buying medications from brick-and-mortar or Internet-based pharmacies as far as they can help it, since they have to pay for it anyway. On the other hand, consumers with insurance coverage are likely to be indifferent to where they buy the medications, as their insurance covers the cost.

Modernism And Modernisation In Architecture And Culture Philosophy Essay

Modernism And Modernisation In Architecture And Culture Philosophy Essay Discuss the various competing notions of Modernity, Modernism and Modernisation in architecture and culture in the writings of Robert Venturi/Denise Scott Brown using the writings of Michel Foucault and Jà ¼rgen Habermas to support your discussion. Introduction To begin this essay concerned with the issues of Modernity, Modernism and Modernisation, I think it is a necessity to first define the term Modern, as it links all three terms. Modern, according to Jà ¼rgen Habermas, was first used in late fifth century in order to distinguish the Christian present, from the pagan and Roman past. He argues that Modern can be used whenever the awareness of a new era developed in Europe through a change in the relationship to classical antiquity. For us people today, Habermas thinks modern begins with the Renaissance, however people considered themselves as modern in the age of Charlemagne in the twelfth century and in the Enlightenment. (Habermas, 1996). Through this Habermas describes the term modern as one, which can be used widely and has no definitive time period, as the concept behind it is based upon ones (or an eras) perception. Figure Habermas explanation of modern is supported by Vincent Scully, as he explains that Le Corbusiers, a pioneer of Modern architecture, teacher was the Greek temple (Figure 1), consisting of an isolated body, white and free in the landscape, its rigour clear in the sun. Le Corbusier during his early polemics would have his buildings just as the temple, as time went on his architecture began to progressively more and more incorporate the Greek Temples sculptural and heroic character. (Venturi, 1977) Scullys interpretation on the work of Le Corbusier directly, as Corbusier created a new direct relationship with the classical antiquity of Greek Temples. Michel Foucault, according to Barry Smart, takes a slightly different perspective to Habermas and Scullys interpretations of the term modern, he interprets modern as a placeholder when a more definite description is not known. He goes on to explain that the modern (or present) cannot recognise itself as a period and that if you can outline the characteristics that make up a period is to already be beyond it and has become the past. (Smart, 1994). Foucault an interesting insight into the modern, as simply a title giving to that which is unclassifiable , the present, and that once you can classify a time period then it is no longer modern and is the past. Modernity 1.1 Habermas argues that Modernity is an expression that represents the consciousness of an era that relates back to the past of classical antiquity in order understand itself as the movement from the old to the new. What Habermas called the Unfinished Project aims at a distinguishable reconnection of modern culture with an everyday sphere of the theory production process, which is dependent on living heritage. However, the aim of modernity can only be achieved if the process of social modernisation can be transformed into other non-capitalist directions, if the state of the current world is capable of developing institutions of its own way currently withdrawn by the self-ruling system dynamics of the economic and administrative systems. (Habermas, 1994) Venturi explains that Louis Khans or orthodox modern architects desire for simplicity, is satisfactory, when it is made valid through inner complexity. He goes to mention that the Doric Temples (Figure 2) simplicity to the eye is achieved through famous subtleties and precision of its distorted geometry and the contradictions and tensions inherent in its order, so it achieves apparent simplicity through real complexity. (Venturi, 1977). Through this Venturis point links directly to Habermas notion of modernity, as he is relating the new Modern architecture desire for simplicity to the simplicity achieved in the old architecture of the Doric Temple, thereby highlighting a transition from the old to new. Figure Michel Foucault takes a different approach from Habermas as he denotes Modernity as something which is characterised by a combination of power/knowledge relations around the subject of life, a life that is now possible to master through science. He goes on to argue that the human races problem does not only consist of a fear of destruction through chemical or atomic pollution, animal species extinction or depletion of natural resources; the idea that any malicious power could take over technologies for evil purposes, is only a false illusion to hide a genuine metaphysical anxiety that corresponds with the mastery of life. Through this Foucault states that this mastery of life, through science, transforms the living, crushing it. As opposed to turning it into a knowledge base upon which could support us, thus making the living being more and more artificial. (Jose, 1998) Habermas produces a definition of Modernity, which takes a more of social/economical perspective, with his relation between social modernization and capitalism and between the worlds institutions and autonomous economic and administrative systems. On the other hand Foucault takes an approach in which he addresses how important the scientific aspect of modernity is and how it has affected out outlook on life as a whole. Figure According to Habermas, Georg Wilhelm Friedrich Hegel (Figure 3) was the first philosopher to develop a clear understanding of modernity. With the philosophers that came before him, Hegel located the core of modernity in the principle of subjectivity, which had previously been discussed by Kant, who saw subjectivity as the foundation of science, morality and art fields. Hegel argued that since modernity was based on subjectivity and the power of critical reflection, only philosophical reason could achieve the hoped-for reconciliation and overcome the doubt of modern subjectivity. This interpretation lead to the articulation of Hegels notion of absolute spirit, which is the consuming activity of self-discovery, the unconditionally self-productive self-relation, interceding subjectivity and objectivity, nature and spirit, finitude and infinity. (Habermas, 1996, Pg. 6) Modernity and the Enlightenment David Harvey describes Enlightenment thought as that which embraced the idea of progression and actively wanted that break with history and tradition which modernity adopts. It was a non-religious movement that sought the removal of obscurity and sacredness of knowledge and social organisation in order to free human beings from their chains. (Harvey, 1989). The project of modernity, as referred to by Habermas, came into focus during eighteenth century. This developed an intellectual effort by Enlightenment thinkers to advance in objective science, universal ethics and law, and autonomous art according to their inner logic. The idea behind this was to may use of the knowledge gained by many people working freely and creatively in pursuit of human emancipation and the enrichment of daily life. Harvey denotes Enlightenment thought as a thought process which strives to remove the unease about pursuing knowledge and social organisation so that we can remove the chains in our minds, which prevents us from gaining more knowledge. This links into Habermas, where he touches upon a characteristic of Enlightenment thinking, which is to advance and enrich daily life through the gain of more knowledge. According to Habermas, through opposing the classical and the romantic to each other, modernity wished to create its own past in an idealised vision of the Middle Ages. During the nineteenth century the Romanticism produced a radicalised realisation of modernity that detached itself from all previous historical connections and understood itself solely in abstract opposition to tradition and history as a whole. (Habermas, 1996) I do not agree with this statement as Habermas contradicts himself as he previously denoted modernity as an expression that represents the consciousness of an era that refers back to the past of classical antiquity precisely in order to comprehend itself as the result of a transition from the old to the new. (Habermas,1996, Pg. 39) With reference to this notion, it would impossible for a type of modernity to develop that not have historical connections and abstractly opposed tradition and history entirely. Modernity as an avant-garde The mentality of aesthetic modernity began to form with Charles Pierre Baudelaire and with his theory of art, which had been influenced by Edgar Allan Poe. This unfolded in the avant-garde artistic movements and then achieved its peak with surrealism and the Dadaists of the Cafà © Voltaire. This mentality is characterised by a set of attitudes, which formed around a new transformed consciousness of time, which expresses itself in the spatial metaphor of the avant-garde. This avant-garde explores the unknown, thereby exposing itself to the risk of sudden and shocking encounters, conquering an undetermined future and must find a path for itself in previously unknown domains. (Habermas, 1996) Modernism Modernisation Conclusion Total Word Count:

John Rambo and Jack Ryan: Men America Can Count On? :: essays research papers

John Rambo and Jack Ryan are two amazing men. They are honest, trustworthy, heroic, never crack under pressure, and stand for truth, justice, and the American way. Sylvester Stallone and Harrison Ford do their best attempting to make the audience believe that men such as Rambo and Ryan actually exist. Try as they might, not even Stallone or Ford can convince me that men of this caliber actually live. Rambo is able to not only foil his corrupt, superior American officer trying to sabotage his mission, but eliminate an entire army of Vietnamese and Russian soldiers, and save a handful of POWs. Jack Ryan defies the entire government and the largest Colombian drug cartel because he stands for the â€Å"truth.† Sorry, but I am not buying it. An interesting aspect of the two films, Rambo / First Blood Part II (George P. Cosmatos, 1985) and Clear and Present Danger (Phillip Noyce, 1994) is the differences the two men display, despite the fact that what they represent is extremely similar. John Rambo is more of a renegade, a decorated soldier of the Vietnam "conflict," with only his mentor Colonel Trautman at his side. He was jailed for blowing up a small town in Oregon (a detail from the first film). The mindless, fickle public would then overlook all of the great things he did in the war because he blew up an "innocent town." On the other hand, Jack Ryan is an important member of the CIA, a very noble position to hold. It is also revealed in the film that Jack Ryan is a very noble man, not violent unless absolutely forced to be. Little could change society's view of him. Within their own films, Rambo and Jack Ryan are the only men capable of "saving" America from the evils that plague it . The difference is that Rambo is looked at as a violent killing machine, whereas Jack Ryan is seen as a man who will do only what is necessary to "do the right thing." In a simple plot comparison, Danger seems much more in-depth and intelligent than Rambo. Rambo is sent to get pictures of POW’s, and must not engage the enemy in combat. Jack Ryan has to uncover the scandal, and the twists and turns that are ahead, with many characters being introduced over many locations. However, upon closer inspection, it appears that Danger is only hiding under a lot of technical jargon and piles upon piles of details.

Culture and Influence of the South in Petrified Man by Eudora Welty Ess

Culture and Influence of the South in Petrified Man by Eudora Welty When I think of the south, I think of southern hospitality. I picture people always talking to each other, whether it?s just small talk or gossip, which is the case in The Petrified Man. The dialogue itself appears to be pretty accurate (from what I can imagine anyway, since I?ve never been down south). The south definitely has a certain way of talking and Eudora Welty does a great job showing us, not just telling us, this dialect. From the very first sentence of the story, you know where you are, and the type of people involved in the story. ?Reach in my purse and git me a cigarette without no powder in it if you kin, Mrs. Fletcher, honey ? I don?t like no perfumed cigarettes.? As for the events themselves, they appear to be reasonably honest. If you allow yourself to just listen to the story as it?s being told, instead of trying to analyze it?s validity (it is fiction after all) you will believe you?re sitting in Leota?s beauty parlor with Mrs. Fletcher and Leota talking about anything or anybody. I...

Titles

Do magazines marketed for teenagers send the wrong message? Using at least three specific magazines for support, argue for or against the moral and ethical messages that dominate magazines directed for the teen demographic. Is it freedom of the press or harassment? Argue whether the paparazzi helps or hinders the purpose of the free press. Are grades important? Discuss whether grades are necessary in order to keep students on track with learning. Is homework necessary? Hazing is a problem on university campuses America could start using year round school People should have green burialNon-essential plastic surgery should be illegal for children under 18 Parents should be informed if their child is given birth control It has been said that America's biggest export is pop culture. Is Hollywood a good ambassador for America? Should public schools provide more classes and internship programs for students who choose not to go to college? Are college entrance exams like the SAT or ACT good indicators of university success? Would a voucher system that allowed for more school choice be a positive change for the American education system? Should parents be allowed to sumbit their teens to drug testing?Would single-sex public schools be more effective than co-ed? Doctor-assisted suicide should (or should not) be legal. Every automobile driver should (or should not) be allowed to send their junk mail. Every automobile driver should (or should not) be required to take a new driver’s test every three years. Electroshock treatment is (or is not) a humane for of therapy. Every student should (or should not) be required to learn a foreign language. Solar power is (or is not) a viable alternate energy source. Drug addicts should (or should not) be put in hospitals for medical treatment instead of in prison for punishment.American workers should (or should not) be guaranteed a three-day weekend by law. All health professionals should (or should not) be tested annually for HIV infections and AIDS. Self-proclaimed â€Å"militia† should (or should not) be closely monitored by the Federal Bureau of Investigation. Assault weapons should (or should not) be out-lawed. All owners of firearms should (or should not) be required to register their weapons with the police. A two-week waiting period should (or should not) be required for anyone attempting to purchase a firearm. The death penalty for murderers should (or should not) be abolished.The death penalty should (or should not) be imposed on juveniles. Drug dealers convinced of distributing large quantities of drugs should (or should not receive the death penalty. The U. S. military should (or should not) be used to curb drug smuggling in the U. S. The U. S. should (or should not) cut off all foreign aid to dictatorships. Smoking should (or should not) be banned in public areas such as restaurants and airport terminals. State and local governments should (or should not) operate lotteries and gamblin g casinos. The U. S. should (or should not) remain in the United Nations.Immigrations into the U. S. should (or should not) be restricted. Churches should (or should not) be required to pay taxes. Federal funding for the arts should (or should not) be provided. The present-day tax system is (or is not) unfair to middle-class and lower-income Americans. College athletes should (or should not) be required to meet the academic requirements of their schools. Sex education should (or should not) be required course in all schools as early as sixth grade. Everyone should (or should not) be required to pass a competency exam before being allowed to graduate from high schools.Chronic mental patients should (or should not) be housed in â€Å"halfway houses† or residences in the community, rather than in remote mental hospitals. The President should (or should not) be limited to a single six-year term. Billboards should (or should not) be outlawed on interstate highways. Business should (or should not) be permitted to make unsolicited telephone calls to citizens. IQ tests are (or are not) valid measures of human intelligence. Psychologists and psychiatrists should (or should not) testify in court on behalf of the not-guilty-by-reason-of-insanity plea.Regardless of income, all Americans should (or should not) be guaranteed basic medical care under a national health insurance program. Heredity is (or is not) a more powerful influence on personality development than environment. ESP is (or is not) a demonstrable scientific fact. Scientific experimentation on animals should (or should not) be outlawed. Heroin should (or should not) be legal as a pain reliever for terminally ill patients. Acupuncture is (or is not a valid medical technique. Beauty pageants do (or do not) debase women. The minimum wage should (or should not) be waived for adolescent and young adult workers.Despite their legal tax deductions and loopholes, all millionaires should (or should not) be requi red to pay federal income tax. Police should (or should not) be allowed to set up roadblocks to isolate and arrest impaired drivers. Athletes should (or should not) be allowed to use steroids. Students need to be more vigilant and observant to avoid becoming victims of campus crime. Citizens should resist efforts being made to shut down zoos and aquariums. Steps must be taken to reduce contaminants in the nation’s water supplies. Children and teenagers need to be educated on the dangers of huffing (sniffing solvents and aerosols).Lawmakers need to pass tougher legislation to discourage the growing number of stalkers. Every person should stipulate that in the event of death, he or she is willing to donate organs. People of all races and ethnic groups should be aware that overexposure to the sun can cause skin cancer, regardless of a person’s skin color. Dog and cat owners should have their pets spayed and neutered. Citizens with cellular phones can help thwart crimes an d assist in the capture of criminals. People wanting cosmetic surgery should investigate the risks before submitting to surgery.

Review on mary poppins which is now played in prince edward

The focal point of this paper is to present a 500 word review of ‘Mary Poppins’ which is at this point running its shows at the Prince Edward Theatre in London. This recent version of the show started only recently only a year ago and already is in a march of captivating audience with a favourable box office result. The show is based on the script by Julian Fellowes and is a musical well directed by Richard Eyre. The original music was composed by Richard M. Sherman and the lyrics were written by Robert B. Sherman. In the latest version new songs have been added with additional music scores by George Stiles. The additional songs are written by Anthony Drewe. Being a musical this show is composed of many dance sequences that are nicely choreographed by Mathew Bourne, who is also the co-director of the play and is well supported by co-choreographer Stephen Mear. The designing is ably done by Bob Crowley. The lighting part is skilfully handled by Howard Harrison whereas the sound has been looked over by Andrew Bruce. (Brochure-Mary Poppins; 2006) This remake of the 1934 play, based on the stories written by PL Travers on the   Walt Disney film, is performed is beautifully and extremely professionally executed by the protagonist Lisa O’Hare and set in the ambiance of a lavish background to the point of dazzling the audience with spectacles. Speaking of background and set it is only obvious to refer about the doll’s house which could be enumerated as truly exceptional and memorable part of the show the supported well with the strong script that is enjoyable for a full family amusement. One very important aspect of the play is the execution of music backed by admirable choreography that could be termed as being at par with the lasting memories of Disney’s act. Songs like Chim Chim Cher-ee and Supercalifragilsticexpialidocious are basically evergreen in nature and are performed with much justice in this version of the play with dances that are enough to bring out the child within each of us. There are few moments that are particularly could be termed as breathtaking experience. One such scene is the act when Mary Poppins flies over the audience and almost gave the audience a feel of a magic land. Another such noted scene that is almost a show stopping act is the part when Bert is seen walking in an upside down manner and that too above the parameters of the stage with his usual sequences of dance numbers. However it should also be mentioned that the shoe presents a night of technically perfect vibe but not so much of emotional pleasure. Somehow or the other this play, so lavish and spectacular in nature and utterly professional in execution, lacked that extra bit of touch that makes a simple story outstanding and simple operation exceptional. This play has everything possible on stage but lacked that extra feel to make it a magical experience. Apart from this part the show could be termed as a must see event. Reference: Brochure-Mary Poppins; 2006

Lorex Pharmeceuticals

Overview After reviewing your request, Cougar Consulting performed an analysis to assist Lorex Pharmaceuticals in determining a target fill rate for Linatol. The target fill that we selected is intended to maximize expected contribution during the manufacturing process and was based on information contained in a report given to Cougar Consulting. The analysis that we performed is described in further detail. Current Situation Even though the automatic filling mechanism used for production can be set to a specific target fill, the information we obtained about Linatol suggested inconsistencies in the fill amount during operations.Since revenues and specific variable costs of Linatol are directly affected by fill amounts and contribution is the difference of these costs subtracted from revenue, ultimately, contribution is affected by the inconsistent fill amounts. Once we establish how these revenues and costs are affected by the fill amounts, we need to determine how the filling mecha nism will function when set at a specific target fill. These understandings will give us the information required to figure a target fill that maximizes contribution for Linatol.Revenue Before we established a method to determine how the filling mechanism functioned at a specific target fill, we had to consider how the target fill affected the revenues and the variable costs when calculating contribution. Starting with revenue, we learned from the report that the bottles filled at or above 10 ounces would sell on the commercial market for $186 per case. On the other hand, bottles filled below the advertised 10 ounces would be sold for government use at $148. 80 per case and are referred to as â€Å"seconds. From this information, we created a formula (Figure 1) that calculated the revenue per case as a weighted average. The relationship between revenue and target fill is shown graphically in Attachment 1 Figure 1 Revenue = (% commercial) $186/case + (% seconds) $148. 80/case Costs As previously mentioned, calculating contribution for Linatol consists of subtracting specific variable costs from revenue. The variable costs related to target fill were found in the Projected Operating Profit exhibit provided to Cougar Consulting.The first cost we determined for calculating contribution was the blending direct labor and active ingredients. To use this cost in calculating contribution, we divided the sum of these two costs by the total batch volume. The rounded cost of this calculation equaled $0. 4027 per ounce, and its positive linear relation to the fill amount is graphically shown in Attachment 2. In other words, the cost increases per unit as the fill amount increases per unit.Another cost needed to calculate expected contribution consisted of an additional cost associated from the number of seconds produced by the automatic filling mechanism. This additional cost is a result from the special packaging required by seconds and is figured from dividing the labor rate by the number of cases the laborer can package in an hour. This cost equals $0. 7083 per case and diminishes as the fill amounts increase because a higher target fill results in less seconds produced. This relationship is shown as a graph in Attachment 3.Since the cost associated for all cases is calculated in ounces, this unit was changed to cases by multiplying the cost by 12 bottles per case and a target fill amount in ounces per bottle. The additional cost per case from packaging seconds was figured by multiplying this cost by the probability of seconds created from the filling machine. This calculation will create an additional cost per case based on the number of seconds produced. The formula in Figure 2 was used to calculate costs. Figure 2 Costs = (12 bottles/case*target fill (oz)/bottle*$0. 027/oz) + (% of seconds) $0. 70833/case Statistical Survey Before we could determine a target fill to use for calculating maximum expected contribution, we needed to determine the probability of seconds produced by the automatic filling machine at different target fills. The best method we had to determine this probability came from the sample results provided in the Filling-Line Test performed by Lorex. These test results were found in Exhibit 2 from the provided report and allowed us to determine the probability of seconds produced at any target fill.Assuming these samples were chosen truly at random and each sample was independent from one another, the sample data was analyzed and found to be very evenly distributed meaning the fill amounts precisely varied above and below the mean and median of the data set. In fact, the sample fill amounts were so evenly distributed that we could use a statistical method to determine the probability of seconds produce by the mechanism set at a specific target fill amount. For example, with a target fill amount set at 10. 2 ounces, the method used figures that 10. 6% of the bottles will be filled less than 10 ounces, and the rest will be filled at volume suitable for commercial retail. Based on this statistical method, we created a graph (Attachment 4) to show the probability of seconds produced as the target fill amount increased. Calculating Contribution Since we found a method to determine the probability of seconds that will be produced based on the target fill amount, we can determine a target fill that maximizes expected contribution per case because we have formulas for revenue and costs based on the expected production of seconds.The completed formula is shown below as Figure 3. Figure 3 Contribution = (% commercial) $186/case + (% seconds) $148. 80/case – (12 bottles/case*target fill (oz)/bottle*$0. 4027/oz) + (% of seconds) $0. 70833/case Results The contribution formula in Figure 3 was used to determine the target fill that maximized contribution based on the probability of seconds produced. A chart was created below as Figure 4 using the formula to figure contribution at different target fills.The target fill that created the highest contribution value per case is the target fill the mechanism should be set at to maximize contribution. Attachment 5 shows the relationship between contribution per case and the target fill graphically. The graph and chart both demonstrates that the target fill should be set at 10. 4 ounces to maximize contribution. Figure 4 Target Fill (oz)Probability of Seconds Probability of CommercialContribution Per Case 912. 0523E-10$104. 60 9. 10. 999999999. 2754E-09$104. 12 9. 20. 999999712. 8665E-07$103. 63 9. 30. 999993936. 0716E-06$103. 5 9. 40. 999911588. 8417E-05$102. 67 9. 50. 999110970. 00088903$102. 22 9. 60. 993790330. 00620967$101. 93 9. 70. 969603640. 03039636$102. 37 9. 80. 894350230. 10564977$104. 74 9. 90. 734014470. 26598553$110. 33 100. 50. 5$118. 72 10. 10. 265985530. 73401447$127. 11 10. 20. 105649770. 89435023$132. 70 10. 30. 030396360. 96960364$135. 07 10. 40. 006209670. 99379033$135. 51 10. 50. 000889030. 99911097$13 5. 22 10. 68. 8417E-050. 99991158$134. 77 10. 76. 0716E-060. 99999393$134. 29 10. 82. 8665E-070. 99999971$133. 81 10. 99. 2754E-090. 99999999$133. 33 112. 0523E-101$132. 84Closing The results of this analysis were based on the data results from the Filling-Line Test and only apply if the filling mechanism performs consistent with these results. To ensure the filling mechanism is performing consistently with the data used for this analysis, we recommend that Lorex performs a frequent Filling-Line Test. If the data from a more recent test varies from the data used in this analysis, we also recommend that Lorex requests another analysis to be performed by Cougar Consulting to determine a new target fill that maximizes contribution for Linatol.

Why did the authorities start using transportation as a punishment in the 1660’s and stop using it in 1868?

Since the 1660’s, the British government had been ridding Britain of rebels and criminals they no longer wanted in the country. This method of punishment was typically known as transportation. This involved sending the convicts to another country to commit hard labour and to live in deserved difficult conditions. Since the 1660s, the main transportation location from Britain was to the American colonies. However, when the American colonies had won their independence, transportation to there stopped suddenly.This created trouble for British convicts, as they desperately needed a new place to put the criminals; their prisons and hulks were becoming too overcrowded. Australia was then chosen as the main settlement because it at that time had recently been discovered (1770) so it would be deserted and available for labour. One of the reasons why authorities started using transportation as a punishment was to provide an alternative to hanging. Whilst the Bloody Code was present as the law, the majority of the public believed that hanging was too extreme, especially for minor crimes.They felt that having the same cruel punishment for a minor and major crime was a ridiculous rule. Juries would often not convict people and judges would find excuses not to hang people. As hanging was out of the question, another punishment that was not as cruel as the death penalty needed to be made; transportation being a suitable consequence for criminals and rebels as it still acted as a punishment because of the labour, and it didn’t have the intention of killing people.During the 1660’s, there were very few prisons and building new ones would cost authorities a lot. This also created another reason for transportation to become a new punishment, as it would give criminals a place to stay that wouldn’t cost the British authorities. Another reason why transportation started was because it was a satisfactory method to reform the criminals; thought better tha n prisons. The criminals would learn skills from the forced work that would benefit their future as a person.This reason was the least important reason behind transportation but it still worked upon the criminals. These criminals were thought to lead law-abiding lives after their release than criminals from prison. Transportation was a good deterrent as Australia was still an unknown country. The government hoped that the idea of being sent to the ‘edge of the world’ would terrify people and therefore put them off from breaking the law. Sending criminals off to Australia was also a way to get rid of criminals in Britain.This would reduce the crime rate and the number of criminals in the country. Sending British criminals off to Australia also helped the settlement and development of Australia as part of the British Empire. Transportation helped Britain to claim Australia for their empire. This would stop France and other rivals gaining whatever resources Australia had. From the 1800’s onwards, transportation started to lose it usefulness it once had. One reason being the Gaol’s Act in 1823 led by Fry and Peel.This movement led prisons become more suitable places as they were improved by better treatment of criminals and better living conditions. This gave the opportunity of criminals from now on being sent to prison instead of Australia as there were myriad reasons why transportation was becoming an issue. One reason being that the transport was costing ?0. 5 million per year and seeing as there were more prisons built, it cost them less money so keeping the criminals in the country was saving the authorities funds.Also, many of the ex-convicts reformed and were now living peacefully and finding work in Australia. The free settlers in Australia started to set up societies within Australia protesting against Britain ‘dumping’ convicts in their country. Wages were also higher in Australia than in Britain once a prisoner ha d won their ticket of leave. By the 1860’s, Australia was well established as a secure part of the British Empire so they no longer needed to make their claim over it as no other country would be able to.Overall, transportation started because of the many factors that lead the British authorities to sought out another punishment that was still effective but not as harsh as the death penalty. Factors such as hanging being too harsh, a new form of a deterrent and reformation for criminals. Also to claim the newly discovered land, Australia, for the British Empire. Whereas, transportation was seized because of Australia becoming more and more developed, it was not lowering the crime rates in Britain and prisons became more useful to use because it was cheaper for the British government and they were under more control.

Now...This by Neil Postman Article Example | Topics and Well Written Essays - 1000 words

Now...This by Neil Postman - Article Example The understanding is also tolerated. There is no destruction so cruel, no tremor so ravaging, no political error so high-priced--for that matter, no ball score so provoking or weather description so threatening--that it cannot be erased from minds by a newscaster saying, "Now . . . This."Â  (Postman) What the newscasters purport is the previous matters have been thought about for a long time. Therefore, it is necessary for alteration of the scene and perception of the viewers. This can be done by changing what preoccupies the mind with a new idea or news fragment. This is done in the mentality of commercialization in terms of promotion and marketing to meet the current demands by the community. This process of thought does not take more than an hour in psychological mind. Television and radio are mediums that are used by a discrete event in every halt an hour to disseminate separate contents. The contents may have separate contexts and emotional characteristic structure from the follows and precedes it. Because the media promotion takes place in minutes and seconds, maybe because the audience can be manipulated through the communication platform of imagery and words, the structuring of programs is done in a way that each segment of 8 minutes’ ability to stand as a separate complete event. (Stewart) News in the television is merely entertainment. It is engulfed with a cast of actors who are admirable and credible. Analytically, the Television news anchors are mostly women of the age gap from 20 to 45 and are exceptionally beautiful. It also includes men who are handsome, who are not bald, fat, have neither long noses nor closed eyes. In the definition of truth, the ultimate propositional test of the teller determines the television’s credibility. This means that if the society trusts in the teller then what he or she says is classified as the truth. In other words, the truth

U.S Drug Enforcement Administration (DEA) Essay

U.S Drug Enforcement Administration (DEA) - Essay Example By the early 1970s, the problems being created by drug use were severe enough to need more attention, time, and labor to try to sort them out. Therefore, President Richard Nixon created the Drug Enforcement Administration in July 1973 by Executive Order so that a solitary united command to fight the drugs war could be established (DEA, 2008). At its origin, the Drug Enforcement Administration (DEA) had in total two thousand, seven hundred and seventy five employees, this includes a support staff of one thousand, three hundred and five, and the budget was a mere sixty five million dollars in 1972. By 1975, there were four thousand and seventy five employees, with two thousand, two hundred and thirty one special agents. They had an annual budget of one hundred and sixteen million dollars. By the turn of the century in 2000, the administration had nine thousand, one hundred and forty one employees, four thousand, five hundred and sixty six were special agents, and they had a budget of 1,586.6 million dollars. However, by 2007, the Drug Enforcement Agency had an amazing ten thousand, seven hundred and fifty nine employees, five thousand, two hundred and thirty five special agents, with an annual budget of 2.3 million dollars, and have eighty-seven offices in sixty-three countries (DEA, 2008). By 2008 the DEA had eleven thousand employees all together (The Associated Press, 2008). In 2002, more that twenty-six thousand United States citizens died from drug related causes. To put this in perspective, that is seven times larger number of people than those who died in the 9/11 attacks. The money spent on direct drug related costs is enormous, and includes costs for health care and drug treatment programs, costs of services and goods lost to drug related crimes, law enforcement, costs for jails and prisons, and the judicial system costs. Additionally, there are the indirect costs of drug related use and crime are loss of productivity due to ill health or

Brand development plan Essay Example | Topics and Well Written Essays - 2500 words

Brand development plan - Essay Example Positioning†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 v. Secondary Association†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦9 vi. Legal Protection†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Communicating the new brand†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..10 i. Marketing Communication†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.11 a. Advertising†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦11 b. Personal selling†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12 c. Sales promotion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 d. Public relations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 Possibility of Brand extension †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.13 R eferences†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦14 Introduction Nearly all businesses have names they use in trading, from the small scale retailer to the large-scale multinational organization. Product branding has become increasingly fundamental in shaping a product profile. Branding uses names, symbols, labels and layouts to guarantee that a product is recognizable and distinct from competitive products in the market. A product brand signals both the origin of the product and the supplier responsibility for the product. Brand names create trusts and are particularly helpful for promoting the environmental qualities of products when these would otherwise not be apparent. Both the supplier and the customer benefit from branding. From a customer’s point of view, brands help reduce the demand for infor mation when making purchase decisions. Needless to say, they also provide status through the image they display, recognition and expected high quality. In essence, brands create a mental picture that provides focus to the consumer when choosing between several alternatives. From a supplier’s point of view, branding enhances the opportunity for initial sales and repeat buying. By differentiating a product from its rivals, branding provides some scope for pricing discretion, although the extent of discretion depends on the market structure. Lamb et al. (2011) states that a â€Å"company’s brand is the most powerful communication tool in marketing products† (p. 156). I reference to Kotler (1991) a brand â€Å"strategy is built on brand positioning, brand mission and brand promise† (156). This paper discusses the brand strategy for Flash Sports and footwear Incorporation. Flash Sports and Footwear Incorporation deals with both male and female sports and foot wear. This brand name will be used in all its products across the globe. Development of New Brand Being heard in the middle of a competitor’s growling voices is an overwhelming task in contemporary market. This is shockingly proved to be true each time we view the television, read the newspaper or magazine or visit the internet. As a result, there is need for a business to seek and develop new brand to effectively increase awareness and brand loyalty. Though brand development is by no means a new idea, Doyle (1994) asserts â€Å"today consumers have more access to information and more choices than ever before†

Integrative Strategic Plan for Davis Service Group Plc Essay

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Create a bullet-sheet Assignment Example | Topics and Well Written Essays - 250 words

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Leadership and Management Assignment Example | Topics and Well Written Essays - 1250 words

Leadership and Management - Assignment Example Conflict in business organizations is a common phenomenon that can arise from various reasons and in between different members of the organization, be it between the leaders and the employees, among the co-workers, or between the organizational members and the customers (Ingram 2013). Need for conflict management through effective leadership and management is thus highly essential for every business organization. The present study focuses on an understanding of conflict handling in business organizations through effective leadership and management, based on a scenario of conflict in a chosen business organization. Scenario: ABC Company Limited is a software company performing more than a decade and has successfully achieved its position in BPOs and software development companies. The financial and technical background of the company is very strong and the skilled manpower of the company is focused on to providing its customers with the best of software products and services. Thus com mitment and goodwill are two essential factors that the management team of the company takes significant concern of. A, B, C, D and E are the members of the organization and hold different positions. ... According to E, while B provided them with all instructions for the completion of the project they were working on, D was arrogant and acting as a boss when B was not around. E also complained that D treated E in a manner as if E was working under D and not as another team member. E was highly disappointed and wanted to get out of the particular project as he thought he was nothing less in capabilities than D, and that if B was the project head, E was only supposed to follow B. A found that the project should not get hindered for any such conflicts among the members, and asked B and C to immediately resolve all issues, such that the work on the project could continue. Since the completion of the project was very important, B and C decided to separate D and E, and put E on a different project, where the other member working was new in the company, and hence were expected not to create any issue. The interactions between the members are provided in Appendix A. Conflict Handling  œ Management Theories: Conflicts in business organizations, as the above mentioned scenario describes, occur when two or more individuals working together differ in their behavior and attitudes that are reflected in their opinions and actions, affecting the others. Conflicts in interpersonal relationships need to be handled strategically otherwise which the relations might be affected, affecting the organizational goals as a whole. It is extremely essential that organizational employees have respect for each other (Managing Conflict in Interpersonal Relationship at Workplace 2013). The Conflict Process: There are usually many stages that complete the conflict process. Sources lead to the conflict that is followed by different

The effects of weather and terrain Essay Example | Topics and Well Written Essays - 500 words

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